How to Create an EPK (Electronic Press Kit) That Gets You Booked

Here’s a step-by-step guide to creating an EPK that grabs attention and gets you results.

1. Start with a Strong Bio

Your bio is the heart of your EPK. Keep it clear, engaging, and professional:

• Introduce yourself and your style of music.

• Highlight your achievements (awards, charting songs, major performances).

• Mention your influences and what makes you unique.

• Keep it short (3–5 paragraphs max) but impactful.

2. Include High-Quality Photos

First impressions matter. Your EPK should have:

• A professional headshot.

• Live performance shots that show your stage presence.

• Album or promotional artwork.
  Make sure images are high-resolution and press-ready.

3. Showcase Your Music

Promoters want to hear what you sound like. Include:

• Links to your top 2–3 tracks (Spotify, Apple Music, SoundCloud, Audiomack).

• A link to your latest album or EP.

• Embedded players if your EPK is hosted on a website.

4. Add Videos

Videos make you memorable. Include:

• Live performance clips to showcase your energy on stage.

• Music videos or visualizers.

• A short promo reel (30–60 seconds) with highlights of your career.

5. Highlight Press & Achievements

Build credibility by showing others have recognized you:

• Press articles, blog features, or interviews.

• Awards, nominations, or chart rankings.

• Notable collaborations with other artists.

6. Share Your Performance History

Promoters want proof you can rock a crowd. Add:

• Past venues you’ve performed at.

• Festivals or big events you’ve been part of.

• Any upcoming shows (if applicable).

7. Include Contact & Booking Info

Don’t make people hunt for your details. Clearly state:

• Booking email or phone number.

• Management/PR contact (if you have one).

• Social media links and website.

8. Make It Easy to Access

Your EPK should be:

• PDF format (for emailing directly).

• Website or private link (for easy sharing).

• Well-designed with a clean, modern layout.

Pro Tip: Keep It Updated

Your EPK is a living document. Update it regularly with new music, press coverage, and achievements. An outdated EPK can hurt your chances.

✅ Final Word: A strong EPK makes you look professional, credible, and ready for business. It’s often the difference between getting ignored and getting booked.

CHECK THIS: How to Write Catchy Hooks That Stick in People’s Heads

source: kaknews.com