Promasidor Ghana has appointed celebrated gospel musician Diana Antwi Hamilton as the Brand Ambassador for Onga Tomato Mix, strengthening the brand’s connection with Ghanaian households.
The appointment comes as Onga expands its product range with the introduction of Onga Tomato Mix, which is designed to provide a rich and flavourful base for a variety of local and everyday meals.
The product can be used in preparing stews, soups, Jollof rice, sauces and pasta dishes, while adding body, texture and depth of flavour to home-cooked meals.
Onga Tomato Mix is also enriched with Fibre, Vitamin A, Vitamin D and Zinc to support more nutritious cooking.
Commercial Director of Promasidor Ghana, Abiodun Ayodeji, said Diana Hamilton’s appointment reflects the brand’s positioning as “Mama’s Helping Hand.”
He said the gospel musician was selected because of her strong alignment with Onga’s values, including warmth, care, family, trust, authenticity and confidence.
“Diana Hamilton was chosen for her strong alignment with Onga’s core values, warmth, care, family, trust, authenticity and confidence. Her deep connection with Ghanaians, alongside her inspiring ability to balance family life, purpose and a successful music career, makes her a natural fit as the brand’s ambassador,” he said.
Mr Ayodeji expressed confidence that the partnership would strengthen Onga’s connection with consumers as the company continues to promote its products for family meals.
Diana Antwi Hamilton, for her part, expressed excitement about joining the Onga family.
“As a mother who is always on the road, I use Onga products for all meals I prepare. Today’s partnership is founded on a shared value of quality, excellence and service to people.”
The gospel musician encouraged her fans and Ghanaians to patronise Onga Tomato Mix and other products from Promasidor Ghana.
Source: citinews
